4 Pillars to Transform Your Strategy into a Growth Engine

Abdelhamid Niati

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3 min read

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Dec 13, 2024

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A strategy is not just a plan on paper. It’s a compass that guides you through storms and aligns you with your objectives. But why is it so often overlooked? Here are 3 keys to building a solid and impactful strategy:

1. Clarify your vision:

• Define where you want to go before mapping the path.
• A clear vision is essential to mobilize your teams and guide your decisions.

1. Prioritize people:

• A successful strategy can only exist with the right people to carry it forward.
• Engage your team so they become agents of change.

1. Stay agile:

• Constantly adapt without losing sight of your fundamentals.
• A flexible strategy is more resilient to unexpected changes and market shifts.

1. Review and measure:

• A strategy is never set in stone. It must be revisited regularly to remain relevant.
• Set measurable milestones over 3, 5, and 10-year horizons to evaluate your progress.